Brand Dashboard
The dashboard is your command center. It surfaces the metrics that matter most and gives you quick access to every part of your creator program.
Key Metrics
The top of the dashboard displays four summary cards covering the current period (default: last 30 days):
| Metric | What It Measures |
|---|
| Revenue | Total sales attributed to creators (before refunds) |
| Orders | Number of orders attributed via discount codes or tracking links |
| Active Creators | Creators who generated at least one click or sale in the period |
| Conversion Rate | Percentage of tracking link clicks that resulted in a purchase |
Click any metric card to drill into the detailed analytics view with date-range filtering and breakdowns by creator, campaign, or product.
Dashboard Sections
Recent Activity
A live feed of the latest events: new orders, creator applications, campaign submissions, and payout completions. Each entry links to the relevant detail page.
Top Creators
A ranked list of your highest-performing creators by revenue for the current period. Shows their name, total revenue, orders, and commission earned.
Active Campaigns
Cards for each running campaign showing progress: how many creators have joined, content submitted, and sales generated.
Revenue Chart
A line chart showing daily attributed revenue over the selected date range. Toggle between revenue, orders, and clicks.
Navigation
The sidebar gives you access to all sections:
- Dashboard — overview (this page)
- Creators — manage your creator roster
- Campaigns — create and track campaigns
- Discounts — manage discount codes
- Storefronts — creator storefront pages
- Payouts — commissions and payments
- Settings — integrations, team, billing
Use the date picker in the top-right corner to change the reporting period. All metrics and charts update to reflect the selected range.
Quick Actions
The dashboard includes shortcut buttons for common tasks:
- Create Campaign — jump straight to the campaign wizard
- Invite Creator — open the invite modal
- Run Payout — start a payout batch for approved commissions